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Exposys

Grow · Digital Marketing

Digital marketing built on numbers you can trust.

We plan, build and run campaigns across search, social and email, starting with tracking that tells you what each channel really contributes. Strategy, creative, landing pages and reporting sit with one small team, so insights turn into changes quickly.

01Problems we solve

If this sounds familiar, we can help.

  • Ad spend with no clear return

    Money goes into Google and Meta every month, but nobody can say which campaigns actually bring customers.

  • Broken or missing tracking

    Duplicate conversions, missing tags and untagged links make every report look different.

  • Traffic that does not convert

    Ads send people to a generic homepage instead of a page that answers their question and asks for action.

  • An email list left idle

    Past customers and subscribers hear nothing for months, then receive a sudden blast they ignore.

02What we build

Channels, creative and measurement working as one plan.

  • 01

    Paid search

    Google Ads campaigns structured around real buyer intent, with careful keyword, negative and bidding management.

  • 02

    Paid social

    Campaigns on Meta and LinkedIn with clear audiences, creative testing and budgets tied to measurable goals.

  • 03

    Landing pages

    Focused pages for each campaign, with one message, one action and fast load times on mobile.

  • 04

    Email marketing and automation

    Newsletters, welcome sequences and re-engagement flows in tools such as Mailchimp or Brevo.

  • 05

    Content marketing

    Articles, guides and social content planned around the questions your customers ask before they buy.

  • 06

    Analytics and conversion tracking

    GA4 and Tag Manager set up properly, with conversions, consent and UTM conventions everyone follows.

03Key capabilities

The craft behind every release.

  • Campaign strategy and media planning
  • Search and social ad management
  • Audience and remarketing setup
  • Ad copy and creative testing
  • Landing page design and build
  • Email automation and segmentation
  • GA4 and Tag Manager implementation
  • Consent-aware conversion tracking

Technology we use

  • Google Ads
  • Meta Ads Manager
  • LinkedIn Campaign Manager
  • Google Analytics 4
  • Google Tag Manager
  • Looker Studio
  • Mailchimp
  • Brevo
  • HubSpot
  • Figma
  • Hotjar

04How we work

A clear path from first call to handover.

  1. 1

    Audit and measure

    We check your tracking, accounts and past results, then fix measurement before spending more.

  2. 2

    Plan

    Goals, audiences, channels, budget split and messages agreed in a simple written plan.

  3. 3

    Launch

    Campaigns, creative, landing pages and emails built and released in small, testable batches.

  4. 4

    Optimise and report

    Regular reviews of what is working, budget moved accordingly and plain-language reports.

What you get

Concrete deliverables, agreed in writing before work starts.

  • Marketing and tracking audit
  • Channel plan and budget allocation
  • GA4 property and Tag Manager setup
  • Conversion and event tracking plan
  • UTM naming conventions
  • Search and social campaign builds
  • Ad copy and creative variations
  • Campaign landing pages
  • Email templates and automated flows
  • Content calendar
  • Looker Studio reporting dashboard
  • Monthly performance review

05Why Exposys

One senior team, accountable end to end.

  • Measurement before spend

    We make sure conversions are tracked correctly first, so every later decision rests on reliable data.

  • Your accounts, full visibility

    Ad, analytics and email accounts stay in your name, and you can see everything we do.

  • Honest reporting

    Reports focus on enquiries, sales and cost per result, and say plainly when something is not working.

  • Marketing and build together

    The same studio that runs your ads can design and build the pages they point to, without hand-off delays.

Who it's for.

  • B2B and professional services

    Lead generation through search, LinkedIn and nurturing email sequences.

  • Ecommerce

    Shopping and social campaigns tied to product performance and repeat-purchase email.

  • SaaS

    Sign-up and trial campaigns, onboarding emails and clear funnel reporting.

  • Local businesses

    Search and social campaigns that drive calls, bookings and visits in a defined area.

06FAQ

Digital Marketing questions.

How much should we spend on ads?

It depends on your market, goals and how much a customer is worth to you. We usually suggest starting with a test budget across a small number of campaigns, then increasing spend where the data shows a sensible return.

How soon will we see results?

Paid campaigns start generating data quickly, but it takes time to learn which audiences and messages perform. We set expectations in the plan and review progress with you regularly rather than promising a fixed outcome.

Do we keep ownership of our ad accounts?

Yes. Accounts are created in your name or we are given access to your existing ones. If we stop working together, your campaigns, data and history stay with you.

Can you fix our analytics without running ads?

Yes. Many projects start with a tracking audit and a clean GA4 and Tag Manager setup, which is useful whether or not you run paid campaigns.

Which channel is best for our business?

It depends on how your customers search and decide. Search ads suit people actively looking for a solution, social suits building awareness, and email works best with existing contacts. We recommend a mix based on your audience and goals.

Start a project

Want marketing you can measure? Start with a tracking audit.

Tell us what you are building. We will reply with clear next steps and honest advice, even if we are not the right fit.

contact@exposysglobal.com